Hollywood on fire, Kim Kardashian immediately cashed in, said a shocking sentence, netizens were outraged

Recently, beauty icon Kim Kardashian made netizens angry when promoting her personal brand while the fire in Los Angeles was tense, donating to support the fire with inappropriate items.

According to Thanh Nien Newspaper, Kim Kardashian’s fashion brand posted a series of images introducing new designs on its official Instagram page, just hours after the fire raged in the Palisades area on Tuesday night (local time). “The winter sale will start tomorrow. Set your alarm now to participate in the first big shopping event of the year,” Kim’s brand’s post was posted in the context of more than 30,000 residents being forced to evacuate their homes due to wildfires.

The next day, January 11, the brand continued to post new images in the collection. Immediately, netizens flooded the comments section and expressed their anger. They were outraged that the promotional posts were inappropriate at this time when thousands of people were homeless. However, some people sided with Kim Kardashian, pointing out that she was also facing losses from this disaster: “She is also going through a traumatic event, please be a little more sympathetic”; “Everyone shut up, this is a business. Kim is also praying for her city like all of us”. According to Tien Phong Newspaper, the American beauty icon also caused controversy when she announced on Instagram Story about activities to support the recovery from the wildfire disaster in Los Angeles, California, USA. “We are donating to the Los Angeles Fire Foundation to provide critical resources to the heroic first responders protecting our city. Additionally, we are donating a large amount of underwear, clothing, and socks to Baby2Baby (a non-profit that provides diapers, clothing, and other basic necessities to children in need) to help those displaced by the fires,” the 45-year-old reality TV star said.

In another post, Kim “super butt” sent condolences to those affected by the fire, pledged to help and called on fans to donate. Kim’s announcement came after the brand she founded was called “insensitive” for advertising fashion products during the time of the wildfire that broke out in the upscale Pacific Palisades residential area on the night of January 7. However, the “firefighting” move did not help the billionaire gain sympathy from the public. On the contrary, some netizens condemned The Kardashians star for donating impractical items, and even suspected of advertising products.

Netizens commented: “Kim got negative reactions and what is she doing with it? She and Kim are donating clothes, “underwear” to people who lost all their belongings in the fire. The problem with Kim, we all know her tricks. By donating clothes for free, she is also promoting her brand. In addition, all the items she donates are tax deductible, meaning she doesn’t actually lose a penny. Is there any trick she doesn’t do?”, “Other celebrities donate millions of dollars in cash. Who needs Kim’s “underwear” at a time like this?”.

Not only Kim, her family was also dragged into the controversy. The cause originated from her sister, Khloé Kardashian,’s post on Instagram Story. On January 9, Khloé revealed that her family donated “hundreds” of meals from the famous Carousel restaurant to firefighters across Los Angeles. The amount they paid for the meals was $2,500. For many, that number is too small compared to the Kardashians’ net worth. The “Hollywood royal family” has been criticized for being stingy, exploiting the tragedy of Los Angeles residents to promote their image. Viewers commented: “They have $1 billion. They give away 0.00025% of their wealth. That’s equivalent to a normal person with $10,000 in savings giving away $2.50. A normal person wouldn’t brag about that”, “So far they’ve only donated $2,500 for firefighters’ meals. They’re so stingy!”, “Billionaires should be ashamed of only donating $2,500, not brag about it. It’s like a normal person donates about 25 cents”, “For celebrities, that’s not enough for a trip to a high-end restaurant”…

Previously, on January 10, according to Dailymail, the five sisters Kim, Khloe, Kourtney Kardashian, Kylie Jenner, Kendall Jenner, their mother, Kris Jenner, and other family members were safely evacuated. The Kardashians all live in the Hidden Hills and Calabasas areas, just 6 miles from where the new fire broke out.